Launched in Milan in 1961 as a vehicle for promoting Italian exports of furnishing and accessories, the Salone Internazionale del Mobile is the global benchmark event for the furnishing and design sector.
The 61st edition of Salone del Mobile.Milano is set to make a grand return to Fiera Milano Rho from 18th to 23rd April, 2023. As a globally recognized event, it has been instrumental in transforming the industry with its innovative ideas and creative designs. This year’s edition is set to accelerate this transformation with some significant changes in the established formulas.
The Salone del Mobile.Milano 2023 will feature three significant innovations that are sure to make the event even more spectacular. Firstly, it will be laid out on a single exhibition level, with exhibitors on the upper pavilions (8-12, 16-20) relocated to the lower ones. This change is aimed at simplifying, improving, and enhancing the experience of the visit for everyone.
Secondly, Euroluce, the popular lighting exhibition, will also have a new layout that focuses on people and their enjoyment of the event. The smart ring-shaped layout is designed to be more practical, providing visitors with a unique and unforgettable experience. The cultural component of the event, which is usually developed in the traditional event in the city, will be better expressed in the spaces of the biennial Euroluce. This will be done through interdisciplinary and experiential contents that range from architecture to art, including exhibitions, talks, workshops, and site-specific installations. This move is aimed at enhancing the cultural experience of the visitors and ensuring that they leave the event with a better understanding of the industry.
These changes will usher in a renewed layout and trade-fair experience that is sure to be impactful, coupled with an exciting cultural program that focuses on sustainability. These are just some of the novelties that will be waiting for visitors at this year’s Salone del Mobile.Milano. The event promises to be an unforgettable experience with the return of the biennial Euroluce, the 24th SaloneSatellite, and many of the industry’s biggest players in attendance.
So, mark your calendars and get ready to experience the best of contemporary design at the Salone del Mobile.Milano 2023.
